Basia Coulter

Strategy & Human-Centered Design


Passionate about user experience (UX) research, strategy, and design, I work with cross-functional teams to deliver business and user value through great digital experience. I lead strategy and human-centered design efforts to align the solutions with user mental models through the application of UX research and design thinking methods.

Born in Poland, I came to the United States as a postdoctoral fellow to pursue research in neuroscience on human emotions and decision-making. After transitioning from academia into design disciplines, I was excited to converge on user-centered design. I now leverage a comprehensive set of human-centered principles and tools to deliver strategy for great digital experience.

I currently work at Caktus Group in Durham NC as a UX Designer. I help Agile Scrum teams build great experiences for Django web applications.